KLM & HEINEKEN - NOTHING BEATS A FRESH TAP BEER

KLM is the first airline to serve draft beer on board an aircraft, in partnership with fellow Dutch brand Heineken.
We announced the partnership with a humorous 40-second spot in which two businessmen try to outdo each other with brag-filled tales of their best traveling experiences.

In the first week of the release, the film hit Campaign Magazine's Viral top 10:



All the passengers on the first flight, received a unique glass as souvenir.